Fares formulated a clear vision for his work and pursued it with unflappable determination and zest. Always looking into the deeper layers of each project, he manages to touch the soul and build a connection throughout the creative process. His love for the idea and interest to tell a story, transform him into the screenwriter of his design play set in a theater where the story unfolds with unexpected twists and surprise elements.
New spaces, restaurants or hotels represent an occasion – they are projects that reignite the meaning of the creative process and the emotions he wants to awake for the folks that frequent them. With an anthropological eye, he studies human behavior and summarizes the findings in his design vocabulary. The resulting experiences melt into the emotional territory of every person, generating a simple togetherness.
His architecture acts like a shell, never intending to dictate but to complement and protect the lifestyles of people. Using moving walls and integrating outdoor with the indoor spaces, he manages to create a fluidity that supports all social, cultural and relaxing functions of a dwelling. With great respect to the well-being of the human, Fares commits to a relentless search for ways to connect his architecture with the prevailing environment.
Fares’ curiosity to explore different design fields has taken him from architecture to products, photographs, and music. He rejects the description of being a “designer”, preferring to break out of any creative box that limits his desire to grow and expand. His line of sun-glasses is an example of his creative versatility. His motto revolves around the celebration of every day.
The iPhone Photography project is a very personal journey and reflects the idea of experimentation with a different medium. The other eye, the lens reads his visual impressions and translates them into another perspective. Impressions that melt into his own perceptions.